About Bloom

At Bloom we believe every woman should feel beautiful no matter what body type she has. We also care that every woman should feel comfortable in the environment where she shops. We are dedicated to personal service offering an extensive selection of fine lingerie from renowned lines and new designers that provide a range of options for all women. We invite you to experience Bloom.

Located in Hingham, MA Bloom Lingerie is the ultimate celebration of every woman’s femininity and sensuality.  In a chic yet comfortable setting, customers can indulge in high fashion lingerie and lingerie-inspired clothing.  Bloom is for women of all ages and sizes with collections to suit any style. The boutique was founded on the premise all women deserve to feel comfortable while buying lingerie and beautiful when wearing it.